In this post, we’re going to be talking about ten marketing ideas that will actually make your life better. A lot of people think that marketing is just about making more money. That’s not it at all. Marketing is about helping you get more done in your life and becoming a better person. It’s about giving you the information, resources and skills to do what you love and succeed when you put your mind to it.
So without further adieu, let’s take a look at ten tactics for improving your marketing skills that will actually make your life better. Wreath business names (for example, EarthWiseTree.com), plant trees in your customers’ names, stock up on green products and encourage environmental awareness by talking about the environment with your customers.
1. You Have to Be a Blogger
Being a blogger is not just about having a blog. Your blog is simply your platform. It’s the place where you can write all of the great content that you want to share with your audience. In order to be a blogger, you have to write posts on a regular basis and maintain an active social media presence as well in order to grow your platform.
The more people that you can expose this great content to, the better off you are going to be in all of your other marketing activities! Marketing is about getting people interested in what you have and making it accessible for them. This is why blogging is so important!
2. Blending Marketing and Social Media Together
Marketing and social media are both skills that should be used consciously and strategically. Especially since they rely on different aspects of a person’s life, they don’t always come together in the same ways. That being said, you have to use both social media platforms and marketing tools in order to become more successful.
You have to be able to reach out to your fans in new ways that work for you and also keep track of the other marketing activities that you will be implementing as well. No matter what tools you choose, you have to make sure that you know how to use them effectively for your own personal development.
3. Blogging Became the Norm, But not for the Reason You Think
Blogging has been a marketing strategy since the beginning of blogging. People were blogging as a way to become more successful, build their brand and build a following for their businesses. All of these things that you can accomplish through your blog are still true today and have remained important even though they have changed in what they mean.
Blogging is still very much focused on creating great content and reaching out to your audience in new ways. These tools may have changed over time, but the importance and power of blogging in your marketing mix has only grown.
4. Effective Marketing is Always Changing
The way that you market yourself always has to change and evolve as the circumstances around you change. The same goes for your target audience, the tools that are out there for you to use and even for the results that you are using them for. As all of these factors change, you should be changing too.
This can be hard because if you’re being honest, it means admitting that something isn’t working anymore and having to try something new. However, it’s important to do it regularly in order to keep yourself looking professional and devoted to your goals.
5. Make the Best of Your Resources
There are many tools out there that marketing experts use in order to run their businesses more effectively and efficiently. However, not everyone has access to the same resources. This doesn’t mean that you shouldn’t continue working as hard as possible or trying new things when necessary, but it does mean you have to work with what you have and emphasize the strengths that you may have over others for what it is that you are doing.
6. Time is the Most Valuable Resource
The time you waste with marketing can be quite costly when it comes to your potential income. What you’re doing right now may not seem like it’s working, but think about how much time and energy it would take to replace the working of that marketing strategy that you are interested in implementing in your next project or business that you undertake.
If it doesn’t seem like anything will help your business or ideas, then what are you spending so much time on in the first place? You have to make sure that you use every minute wisely because there is always an important lesson to be learned from every wasted minute as well as every minute spent doing something wrong.
7. Throw out the Rules
If you want to grow your business, one of the best things you can do is to get rid of all of the rules that you have for yourself that aren’t serving you. Rules are meant to be broken, and it’s going to happen a lot in marketing. You’re going to learn a lot as you go along and some rules may not apply anymore or they may never have applied in the first place.
You can only make money if you are willing to break free from your inhibitions and fear of failure. This means throwing out all unnecessary rules that are holding you back from the success that is possible for you.
8. Use the Right Tools
You can market yourself better by using all of the various marketing tools that are out there as long as you know how to use them properly and strategically. This is where the rule of learning how to use what you have effectively comes into play. Don’t be afraid to try new tools or even do things that other people aren’t doing because they may give you some great ideas or insights on how you can improve your marketing efforts.
9. Be a student not a know-it-all
You have to learn how to market yourself on your own terms and in your own time. You won’t be able to find every resource you need if you don’t know where to look. You also need to be willing to learn from people who have worked in the same industry or business as you have, but on a different level than you.
This is just another reason that it is important for you to continue learning about marketing as a whole and its various different aspects, but even more importantly, the mistakes that others make when trying new things.
10. Don’t Stop Marketing Yourself
The best marketing strategy of all is to keep marketing yourself. You need to be contacting people for new business on a regular basis if you want to build a successful business or do something else that will benefit your family and community in the long term. You may not succeed every time, or even every week or month, but if you keep trying then you are going to learn from your mistakes and improve so that next time around it will work out better for you. Don’t stop until your goals are met.
